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| Sun Communications Creative process |
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SunCommunications has been on the market since 1993. The company’s main priority is offering to its clients an outstanding service and professional support.
The given task was to promote in a creative way the Digital TV + Internet packages together in a single offer. And here is what we did.From the very beginning, our customer-oriented activity aimed on professionalism, dynamism, know-how, and we are doing our best to insure these values still represent us. These principles, together with our aspiration of providing high quality service, made the history of our company full of achievements. Our team efforts to promote and keep a high quality standard of our activity gave us the opportunity to be the leading competitor on the telecommunications market of Moldova. Read more about Sun Communications » We've started from the logo, thinking about shapes, how we can promote the offer using the company's logo shapes. And the results weren't as good as we've expected:  After this we've tried to implement this idea into a billboard design changing the idea but keeping some elements:  After this we've tried a completely different approach - tried to unify the 2 packages in 1 offer. Here are both variants of what we've created:   We've decided to redesign their site so it came in the same style as the identity of the billboard, making in "breath" as a brand. Here is the result of our creative thinking about their new site: 
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